A practical guide on how to prepare a great business plan and get financing for your startup

5 steps to write a business plan that impresses investors

1. Clearly articulate your idea
- Describe the problem your product or service solves and how it brings value to the customer.
- Define your target group and present the results of your market research.
- Explain , in which your solution is innovative and unique compared to the competition.

2. Introduce your team
- Highlight the strengths and experiences of key team members, relevant to the business.
- Show that you have the right people in the right place for the successful implementation of the idea.

3. Prepare a financial plan
- Prepare realistic financial projections of income and expenses for the next period.
- Identify the main sources of income and key cost items.
- Calculate the necessary amount of initial investment and outline, how you plan to use it.

4. Describe your marketing and sales strategy
- Explain what channels and methods you want to reach your potential customers.
- State your pricing policy and business model, how you plan to generate profit.
- Outline customer acquisition and retention plan to achieve growth.

5. Identify risks and opportunities
- Be aware of possible risks and prepare a plan to prevent and solve them.
- Point out other opportunities for future growth and expansion.
- Outline the vision and goals of the company in the medium term.

A well-crafted business plan is your ticket to obtaining resources to start a business. Investors and banks will appreciate if they see a well-thought-out strategy, market potential and a capable team. With our guide, you have a decent chance of impressing them and securing funding to turn your idea into reality.